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Holiday Etiquette

Ella Czeisler, November 30, 2012

The twinkling lights adorning the trees in downtown Seattle shimmer, ushering in another holiday season. As an intern at Frause, I have become savvy to a range of office etiquette dos and don’ts, yet the holiday season brings different elements. Thus far, I have learned three office etiquette guidelines to remember during the ...

Are You Cursed?

Ella Czeisler, November 2, 2012

Being able to explain things clearly, even when they’re complicated, is essential in the field of public relations. But what happens when we end up learning so much about a subject, it becomes more difficult to explain? In the book ...

PR & Pinterest

Ella Czeisler, October 24, 2012

Forbes praises “Pinterest Power” and calls it the third largest social media site. Dr. Robi Ludwig from the TLC program, “One Week to Save Your Marriage”, is a psychotherapist and sees Pinterest as perfect “visualization boards.” But what is Pinterest ...

Let’s Sweat Together

Ella Czeisler, October 22, 2012

Thomas Edison once said “Genius is 1 percent inspiration and 99 percent perspiration.” When applying this adage to the public relations business, I envision a boot-camp for weak strategic plans, unexciting press releases and brands with no personality. As ...

Mission Statement: Your Moral Anchor

Ella Czeisler, October 12, 2012

Having an online presence is almost unavoidable. Today, everything online is permanent. What you say and how you portray yourself can be the difference between getting your dream career or being alienated from recruiters. Don’t take it from me—just ...

The Fantasy of Everyday Life

Andrew Hoge, April 23, 2012

Imagine for a moment that you just got home from a long day at elementary school. You throw your backpack on the ground and make a quick dash for the back yard. Your mother cuts you off and says; “go ...

Work/Life Benefits: A Sound Strategy for Any Economic Climate

Richard Kendall, July 8, 2009

Recently, a local monthly magazine, Seattle Business, held its annual awards program for its “100 Best Companies to Work For” in Washington. Another local business publication, Puget Sound Business Journal, will be announcing soon its honorees for the “Washington’s Best ...