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Social Media

Want to know if Facebook advertising is right for your business, what that Google+ thing is all about, or how to get smart on social media in all of its many avenues? Look no further than our social media blog, where we serve up thoughts and reviews on the latest news and products offered.

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Top Reason to Use LinkedIn News

Erika Schmidt, August 16, 2012

I spend a good hour a day reading about business, innovation or communications as a profession.  There is so much good content on the Internet, that I can get overwhelmed.  Trying to figure out how to prioritize is a crazy challenge. What is pertinent and important for now?  Thanks to the many industry updates that I receive, I ...

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Facebook Timeline for Fan Pages – Apps, Tabs, What?

Matt Smedley, April 11, 2012

If I were to add up the number of questions I received in the last two weeks related to social media, the overwhelming majority would be about apps and/or tabs for Facebook’s Timeline for fan pages. Let me get right ...
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2011 Online Advertising Successes Predict Trends

Bailey Thompson, March 2, 2012

Last year,  I saw a reoccurring advertising trend: businesses were on the lookout for the best advertising methods to break through the noise and reach their customers. What resulted, was that many companies turned to social media sites for targeted, pay-per-click ads. And unlike past years, it was the tried and ...

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The new Facebook is upon us

Matt Smedley, September 22, 2011

Well, it has only been a matter of hours, but the internet is all a flutter as a result of Facebook's F8 developers conference today.
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It’s not all about you

Matt Smedley, June 30, 2011

In honor of Social Media Day, we wanted to provide our perspective on this growing field within communications.
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Dog Dooggity video launched!

Matt Smedley, June 30, 2011

The day has finally come. After many long hours from many dedicated Frausties, Puget Sound Starts Here's Dog Dooggity video has been launched!
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Google+ announced, MySpace sold, Rapture starts

Matt Smedley, June 29, 2011

Ok, so the rapture didn't start late.  But the first two things are true.
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Soon we’ll all have a score card

Nathan Hambley, May 17, 2011

Klout is a new online tool for measuring one’s influence. It looks interesting and I’m anxious to see how I score.
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Facebook Advertising Part 1: Why YOU should be doing it.

Frause Staff, April 13, 2011

Usually I’m not this definitive, but I’m going to say it. Facebook should be part of every business’ and organization’s advertising strategy. The amount of resources to dedicate can vary widely, but there is too much opportunity to miss.
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Converting a Facebook “Profile” to a “Page”

Frause Staff, March 31, 2011

Facebook has made the long awaited-leap allowing any personal Profile to convert to a Page. The primary difference between a Page and Profile is that anyone can “like” a Page, but a user must accept a friend request for a Profile.
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